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Awards

Making a Difference Award

The Making a Difference Award honours a Direct Sellers Association member company whose community service efforts have made a profound difference in the community. Recipient companies epitomize the best in corporate responsibility.

2025 Recipient

She’s Got Leggz - In February 2019, She’s Got Leggz proudly launched their FOR THE CAUSE leggings—a vibrant, meaningful print created to support charities across Canada. Originally introduced as a limited-edition item, this customer favourite quickly became a forever piece in their collection, thanks to the overwhelming response and support. Through this initiative, they donate 15% of all sales from their FOR THE CAUSE line of products to Canadian charities chosen by their community. Each December, they invite our Stylists and customers to nominate charities close to their hearts. The submissions received are filled with incredible stories of resilience, generosity, and connection—a reminder of the deep impact we can have when we come together.

The program’s reach goes even further. Many Stylists use FOR THE CAUSE products to host local fundraising efforts in their own communities. These personal campaigns create a layer of grassroots impact that complements the national support—making this program truly community-powered.
Since its inception, FOR THE CAUSE has raised over $21,000, supporting more than 40 charities across the country. This represents almost 10% of total She’s Got Leggz charitable giving, with over $255,000 donated through company-wide efforts to date. It’s more than just a legging, it’s a symbol of purpose, community, and the positive change we can create together. Making the world a happier place one pair of leggings at a time!

(Image credit: Mike Pinder Photography)

Past Recipients

YearCompany
2024USANA
2023Mary Kay Cosmetics
2022Tocara
2021Arbonne International Canada
2020Mannatech
2019Plexus Canada Ltd.
2018MONAT Global
2017Arbonne International Canada
2015Mary Kay Cosmetics Ltd.
2014Arbonne International Canada Inc.
2013Avon Canada Inc.
2012The Pampered Chef – Canada Corp.
2011Amway Canada Corporation
2010PartyLite Gifts, Inc.
2009Vector Marketing Canada Corp.
2008PartyLite Gifts Inc.
2007Avon Canada Inc.
2006Mary Kay Cosmetics Ltd.
2005Quixtar Canada Corporation
2004Nu Skin Canada Inc.
2003The Pampered Chef – Canada Corp.
2002Weekenders Canada
2001Avon Canada Inc.
2000Avon Canada Inc.
1999PartyLite Gifts, Inc.