Recognizing Trusted Brands
Recognizing Trusted Brands
Consumers are looking for a quality product or service, a fair price and a guarantee they can trust. So, how can you identify direct selling businesses that embrace these core principles?
Look for the DSA Canada logo on websites and sales materials.
The DSA Canada logo serves as a clear identifier that the company you’re dealing with is a member in good standing and has agreed to abide by the DSA Canada’s Codes of Ethics and Business Practices.
Ensure you are dealing with sales consultants who:
- Tell you who they are (their own name and that of the firm they represent) and what they’re selling
- Respect your right to end a sales call
When you make a purchase look for:
- Assurances that all testimonials and endorsements are truthful, current, and authorized by the person or organization quoted
- Declarations that any product claims are based on substantiated facts
- A written receipt in clear language
- A full description of any warranty or guarantee, limited or full
Avoid sales consultants or companies who:
- Disparage other products or suppliers
- Confuse you, abuse your trust, or exploit your lack of experience or knowledge
- Offer a product or service that appears “too good to be true”
- Pressure you into finalizing a sale
- Urge you to cancel a contract with another salesperson
- Falsely claim you’ve just won a contest or that they’re doing a survey