Promoting Direct Selling
Promoting Direct Selling
The mission of DSA Canada is:
To promote, serve and protect the interests of our member companies and independent direct sellers marketing their products, and ensure the highest level of business ethics and service to consumers.
The “Promotion” aspect of this mission is incredibly important, and it is achieved in a number of ways, including:
Direct Sellers Day
Direct Sellers Day is an annual celebration taking place on the third Wednesday in September to help raise awareness of the direct selling opportunity across Canada.
Learn more about Direct Sellers Day.
Government Relations
As with many industry and professional associations, DSA Canada takes on a key advocacy role for its members and broader industry stakeholders. An important part of this activity involves interacting with government and providing a direct sellers perspective on legislation, regulation and policy.
Read about our Government Relations initiatives.
Social Media
Social media allows DSA Canada to maintain an everyday dialogue with Canadians who are interested in what we do and in the broader direct selling industry.
Follow our social media accounts: Instagram – Facebook – X – YouTube – LinkedIn
Media Outreach
Our team and members regularly interact with Canada’s news media, to discuss important issues such as entrepreneurship, the national economy, side hustles and government policy.
Check out our Latest News.
Community Involvement
Through alliances with other associations, business groups, charitable organizations and our own direct selling partners, DSA Canada works to create a better society for everyone.
Find out how to Get Involved.