Awards
DSEF Circle of Distinction Award
The DSEF Circle of Distinction Award recognizes individuals who have devoted significant years of service and have made considerable contributions to the Direct Selling Education Foundation and the direct selling industry.
2026 Recipient
Julie Capito, Customer Experience Manager, USANA Health Sciences - Julie has invested her knowledge and love for the direct selling industry for decades, recently celebrating her 28th Anniversary with USANA in April. With her experience in Operations, Sales and Customer Experience, she has deep knowledge and a passion for serving USANA’s ISC's and supporting them in growth, always with a "can do" attitude and bright smile.
Julie has served with intelligence and passion on the DSEF Board since 2019, supporting fundraising efforts at Conference and beyond, alongside a host of other activities and initiatives. She is a champion of the Annual Scholarship program and has played a crucial in widening its reach and audience. She has also played a key role in DSEF research initiatives, such as the recent National ISC Survey.
In addition, she is USANA’s key liaison with DSA Canada, pushing the Scholarship program out to the field, ensuring qualification criteria for the Code Promotion Certificate, assembling Conference boodle boxes, and much more.
(Image credit: John Narvali Photography)

Past Recipients
| Name | Year | Company |
|---|---|---|
| Housni Ammor | 2025 | Arbonne International Canada |
| Vida Achundsada | 2024 | Mannatech Canada |
| Stephanie McVeigh | 2023 | Strategic Incentive Solutions |
| Darren Sketchley | 2021 | FORMCOR Inc. |
| Michael McDonald | 2019 | Vector Marketing Canada Corp. |
| Jackie McClements | 2018 | MONAT Global |
| Kathleen Mannion | 2017 | Mary Kay Cosmetics Ltd. |
| Gina Bresciani | 2016 | USANA Health Sciences |
| Susan Timmermeister | 2015 | Mary Kay Cosmetics Ltd. |
| Janice Gerol | 2014 | The Pampered Chef – Canada Corp. |
| Roberta M. Creber | 2013 | lia sophia Canada, LP |
| Rhancha Trick | 2012 | Vector Marketing Canada Corp. |
| Ross Creber | 2009 | Direct Sellers Association of Canada |
| Catherine Conides | 2007 | Lavery, de Billy LLP |
| James Kalil | 2006 | Vector Marketing Canada Corp. |
| Dr. Derek Hassay | 2005 | University of Calgary |
| Dr. Walter Good | 2004 | University of Manitoba |
| Paul J. Thériault | 2003 | Direct Sellers Association of Canada |
| Dr. Richard E. Vosburgh | 2002 | University of Guelph |